At this point, shopping ad growth has continued to cannibalize text ad spend on desktop.  Retail spend has gone from paid search text ads to paid search shopping ads on desktop this Black Friday weekend when compared to last year.  This came from an AdGooroo report, which is a Kantar Media company, based on analysis of […]

According to the IAB’s brand new Internet Advertising Revenue Report, during the first have of 2016, digital ad revenues in the US reached $32.7 billion.  Search ad revenue (both desktop and mobile) overall represented 50 percent of the total, which was up 19 percent year over year. The single biggest growth driver behind the digital ad […]

In official Google statements, it’s said that over 50 percent of search queries globally now come from mobile devices.  But what’s the exact percentage?  We aren’t sure, or if it varies significantly by country. In a recent report from Hitwise (registration required), it’s argued that in the US mobile search is about 58 percent of overall search […]

A report came out yesterday (March 22) in The Verge that said that Google is about to release ts own third-party keyboard for the iPhone.  According to the report, they keyboard will use swiping/gesture-based typing and predictive text. It seems that Google is trying to increase the number of searches coming from iOS devices, like the iPhone. […]

The US desktop search rankings from comScore for February is out, and according to the newest data, there is almost no changes month over month.  Ultimately, thee was only very incremental movement. Bing is seeing a continued slight gain, while Ask is seeing a slow sink closer and closer to one percent.  AOL has reached an abysmal […]

Recently, Bing has decided to release their top searches in 2015 for celebrities, athletes and news stories, and other categories. It was interesting, but not surprising when you see some of the top searches done this year.  The story surrounding Caitlyn Jenner was a huge trend this year, along with the search for Miley Cyrus and […]

If you’ve been in the SEO and online marketing industry for a while, you probably already understand the importance of having a mobile-friendly site.  Although a lot of people understands this importance, there are even more who aren’t aware that there’s a difference between desktop and mobile search ranking factors. Those who don’t know the […]

Last Friday, comScore released their monthly report on US desktop search market share.  According to the report, Google controlled 63.8 percent of all PC search volume in August, while Microsoft’s Bing had 20.6 percent, and Yahoo had only 12.7 percent. Bing had increased fraction of a percent at Google’s expense, while Yahoo didn’t see any changes for […]

Can you believe it’s getting close to the holiday season once again?  But before we can really kick off the holiday season right, we have to get warmed up a little Halloween fun.  It’s only eight weeks away, and people are beginning to look for their costumes to wear on the spookiest day of the year. […]