fbpx

Category: Twitter

Twitter Rolls Out A “News” Tab Experiment For App Users

It seems that Twitter won’t simply be the home of 140 character social media user messages and ads.  Soon, we’ll being seeing some new options from within our Twitter app.  According to BuzzFeed, a “News” tab is currently being tested to help Twitter’s push in the news distribution space. [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” […]

Localytics Boosts Mobile App Analytics With Twitter Partnership

It was announced on July 23 that Localytics, the Boston-based mobile analytics and engagement firm, that they joined Twitter’s Official Partner Program.  Now that Localytics is now apart of the program, they will be able to offer customers a more complete look at how ads are preforming on the social communications network. The firm’s software […]

Twitter Sets Birthday Balloons As Bait To Reel In More Personal Data

Twitter wants to know your birthday!  Its even bringing the balloons!  Isn’t Twitter thoughtful? A new feature has been rolled out a new feature on Twitter Monday, which gives users the ability to add their birth dates and share them on their profiles.  If you decide to add your birth date to Twitter, it’ll trigger […]

Google Now Indexing 466% More Tweets, Still Favoring Higher Authority Users

For those who remember, Google gained access to Twitter data earlier this year due to a new deal between Google and Twitter.  At first, it was found that the number of Tweets being indexed were very low.  Back in February, the amount of Tweets that was indexed was at just .6%.  Once the deal with Twitter begun to […]

Twitter Woos Businesses With Launch Of “Official Partner Program”

Today, Twitter announced a rebranding of its how-to-use-Twitter-for-marketing program.  The new name for this program is called the Twitter Official Partner Program, and it merges the Twitter Certified Program and the Twitter Marketing Platform Partner Program. What this means is businesses who want third-party help with their Twitter campaigns and strategy have a new link […]

Humane Society’s Brilliant Puppy Drone Stunt Achieves Viral Success

Are you against puppy mills?  Well, so is the Humane Society of the United States, as they released an unbranded video last week, entitled Same Day Pups: Puppy Drone Delivery.  In the video, we watched as puppies got delivered to families, after being purchased o a website called samedaypups.com, by being flown around town to their destination […]

What Counts As A Video View?

For all of you has a YouTube account and is doing what they can to create videos that will be viewed by as many people as possible, I’m sure you probably wondered at one point or another what exactly counts as a video view?  More than likely, you probably felt that if somebody clicked on […]

Is This Google’s Twitter Integration Into The Search Results?

It’s nice to more information finally coming out about the Twitter/Google integration that involves Tweets being placed into Google’s search results for trending topics.  A screen shot was shared with Search Engine Land this morning by Dan Martin from Razorfish that looks like a possible test by Google displaying Twitter content within the search results. According […]

New: Twitter Makes Promoted Tweets Less Obvious

If you’re a Twitter user, I’m sure you’ve seen all of those Promoted Tweets being display all the time through out your feed.  To some, it’s just a minor issue, and to others, it’s certainly more annoying. There is some news that has come out recently about a change in Promoted Tweets.  Now, before everybody […]

Periscope Slightly Peaks Out Over Meerkat In The Battle Over Real-time Video

Have you heard of Periscope and Meerkat?  If you’ve been keeping up with industry news, I’m sure you’ve at least heard of their names.  For a quick recap, Twitter acquired live-streaming app Periscope back in January for a reported $100 million.  Then, only a month later, Meerkat launched.  Quickly, Meerkat built a user base of 500,000 […]