Web Searcher Experience: Is Delight Overrated?
By Scott Davenport | | CMO, Conversion Rate Optimization, Usability, User Experience, Web Search | user experience, Web Search
On many websites, user experience (UX) is a pretty major thing. Without it, the site would be dull, boring, and nobody would want to use it very much. One word that is heard quite often with a great UX is ‘delight’. This is a term that is commonly used when a website is fun to …