Voice Search

How Will Optimizing for Voice Search Will Impact Your SEO Plan in 2021?

It seems that for a long time, when you thought of SEO, you would think of the relationship between search and text, and that was it. If you could optimize your site’s content and how it showed to the user, then you’d be good. But now, things have changed a bit. A good chunk of …

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Most US Adults Don’t Have Any Interest In Voice Shopping

It’s interesting to see how shopping and looking for products and services have changed over the years. We used to always go to a brick and mortar store for our products or to get a service, but in recent years, we’ve gotten to the point where we can experience shopping in an online environment. With …

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Google Assistant’s ‘Confirm With Voice Match’ Gives New Meaning To ‘Contactless Payments’

A new “confirm with voice match” payments feature has been introduced into Google Assistant for smart speakers and displays. This feature can be enabled on an iPhone by opening the Home app. You then tap your image in the upper right and then select assistant settings, then choose payments and toggle on the “confirm with …

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How Digital Marketers Leverage Schemas to Drive SEO & Voice Search

Learn what strategies your business can leverage to be at the forefront of this change. These experts will share data from schema case studies, discuss strategies for implementation – especially for large-scale enterprise sites – along with digging into Microsoft’s latest voice search research. Learn how all verticals – tech, banks, auto, hotels and retailers …

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Microsoft Goes Open Source With One Of Its Bing Algorithms

Microsoft made its Space Partition Tree And Graph (SPTAG) algorithm available to all as an open source GitHub project. This algorithm is used in their own Bing search engine. The algorithm uses vector search and deep learning models, which provides results based on search intent. The intent of the algorithm is designed to allow users …

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