rand_fishkinEvery website has it.  Nobody is immune to it.  You’re probably guilty for creating some of the mess yourself.

What is it that we are all guilty of creating?  Cruft.

What is cruft?  It’s low quality or duplicate content pages on a web page that hasn’t been cleaned up and disposed of properly.  If your site has cruft, chances are it cold be harming your entire site’s ranking performance.  In this episode of Whiteboard Friday with Rand Fishkin, you’ll be shown how to go about findin and taking care of the cruft on your site.