Before digging any further details of this blog post or the following linked material, it may be a good idea to make sure we’re on the same page. We all know what viral content is, right? If not, let me explain. Viral content first appears to be like most other forms of content that is created on the internet, but eventually, something special happens to it. The content spreads like wildfire over the web, just like a virus in real life.
This content could be any type of content, such as an article, video, or picture. But there’s a catch. In order for content to turn viral, there has to be a reason for it to spread so fast. Generally, content that’s gone viral usually has to be really funny, controversial, or provides information that makes people feel they have to share it, talk about it, or blog about it. The content is shared among friends, and then friends of those friends, and then friends of THOSE friends, and so on. At this point, the content is now viral.
Now that we have that covered, are we on the same page? Good. With all this viral content out there, which I’m sure all of us has had the pleasure (or displeasure in some cases) of seeing at least one piece of this stuff. You have been on the web for a while now, selling services or goods online through your branded website, or you’re just trying to get your original information out their, and you want to find out how to create content that people will want to check out.
Have you ever thought about making viral content for other people to take an interest in? It’s possible you may have already thought of it, but you’re not sure where to go from that point. In a Moz Blog post, and article was written by James Porter we find that we can learn how to create content that will go viral, just by looking at other viral content.
James’ article gives us clues and tips on the things we can do to create viral content and get our content out there to go crazy in the online community. To find out more on the subject, you can follow the link below to discover the things that can be done to created viral content and really get your name and/or brand out there.
Moz Blog: Content Outliers: Learning from the Web’s Most Viral Content