As it’s just a few days before Christmas, it’s the best time for giving.  And when it comes to giving, one of the best examples in this industry of ours is the topic of communities.  There’s always a great connection between your readers, commenters, and subscribers and your site – it’s them that can sustain and inspire you.  What sort of value does your community add to your site?  How do they provide incentive and value to your site contributors, influencers and social media fans?

In this episode of Whiteboard Friday, Rand Fishkin will show us ten actionable strategies that we can use to encourage and promote an exchange of value with your contributors to feed your content and community efforts.