In order to find the right prospects with the right message, marketers need to be able to run fast, efficient tests and experiments.

In this episode of the popular Here’s Why digital marketing video series, Stone Temple’s Mark Traphagen explains why Facebook advertising is an ideal laboratory for marketing experimentation.

Brought to you by Stone Temple Digital Marketing https://www.stonetemple.com


Resources mentioned:

1. Google Micro Moments: https://www.thinkwithgoogle.com/marke…
2. Digital Personal Assistants Study: https://www.stonetemple.com/digital-p…
3. Featured Snippets: New Insights, New Opportunities: https://www.stonetemple.com/featured-…