Are you nervous about display ads, but want a better ROI?  Don’t worry!  Just use the AdWords Search Network with Display Select.  With this new campaign type, Display Select can deliver incremental traffic to the base search campaign.  The best part of it is, there’s no set up or optimization overhead.

Here, Mark Martel, Search Product Marketing Manager’s takes on our new campaign type, which clients it’s best suited for, and Q & A.