Although news about the AdWords app hasn’t really been talked about much, there is a new update released on January 18 that makes the app even more useful than before.

Advertisers are able to add, edit and remove keywords from their campaigns using the AdWords app.

  • To add a keyword, click the new round blue “plus” button that appears in the bottom right corner of the various Keyword views in the app.
  • To delete existing keywords, you can click on the keyword you want to delete and then on the trash can icon in the upper right corner of the screen.
  • From that same specific keyword screen, advertisers can edit the word itself or change the match type. That’s also where advertisers can pause or enable a keyword and change manually set bids.

For full instructions, see the help center page.

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