As I’m sure many of you already know, or probably all of you if you are reading this post, PPC is a pretty big element of any SEO’s efforts to get returns on their campaigns. With PPC, it’s key to always be on top of things. You’ve got to make sure you always know what’s going on, or else something can fall through the cracks, and you can really lose a lot of potential money that way.
Since technology can be a bit fickle, this can be a problem when you’re trying to generate the type of ROI you want. Because of that, analyzing and manipulating your data quickly and effectively can become quite difficult.
But worry not citizen! AdWords Scripts are here to help! Jeff Shjarback has done us a service by creating some great content about AdWords Scripts and posted it on Moz. In his article, Google AdWords Scripts Offers Enhanced Automation, Jeff will discuss the benefits of AdWords Scripts, how to write them, using them, and what they’re applicable for.
To read on, click on the following link to discover the power of AdWords Scripts: