When it comes to Google’s fight against problematic content, the company has drawn renewed attention to a common question – how does Google know what is authoritative? Basically, there isn’t any single “authority” metric. Instead, Google looks at a variety of undisclosed metrics when could very from query to query.
How Does Google Assess The ‘Authority” Of Web Pages?
2017-05-04T07:47:16+00:00 By Scott Davenport|
About the Author: Scott Davenport
Scott Davenport is the content writer and social media man of Thrive Business Marketing in Portland Oregon. Writing about the current events of the SEO world, as well as tips and advice that fellow SEOs could use to improve their own SEO campaigns and shares it for the whole world to see!