A date has been set by Google for their annual event where the company will share research and future updates for its ads and analytics products. The broadcast of the keynote is going to take place in San Francisco at 9:00 a.m. PT/noon ET on Tuesday, May 23.
This event is called Google Marketing Next, but it was known by another name in the past – Google Performance Summit, and it will include updates on DoubleClick, as well as Analytics and AdWords.
“Watch live as my team and I share new Ads, Analytics and DoubleClick innovations designed to improve your ability to reach consumers, simplify campaign measurement and increase your productivity,” wrote Sridhar Ramaswamy, SVP of Ads and Commerce at Google, in a blog post Monday. “We’ll also give you a sneak peek at how brands are starting to use the Google Assistant to delight customers.”
Marketers can register now for the livestream, which will air on the AdWords, DoubleClick and Analytics blogs.