A test is being run by Google for “price insights” in its hotel search listing results. Price insights will show a search if they’re getting a good deal or not for a particular hotel. When checking out a specific hotel, it’s possible that Google will show you a box that reads “this hotel costs more than similar hotels nearby.” That button will let you have a look at hotel price insights in Google search.
This was first noticed by Sergey Alakov, who said this is currently being tested.
Here are screen shots from Sergey:
The following image is the front screen of the “Price Insights” section that displays similar nearby hotels for a better price:
Google even plots the prices of this hotel compared to the others by date:
Not only that, Google tells you when it would be best to book this hotel based on the price fluctuations:
Google will show you it’s “price evaluation”:
About year ago or so, Google added hotel pricing trends, while testing hotel price drop notifications a couple of years ago. Google also has price tracking and has been vastly improving its travel search features to show good deals