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Google Might Not Display Web Stories That Are Considered Teasers

Based on a recent announcement, Google will not to display “teaser” based Web Stories in both Google Search and Google Discover. For those who don’t know, Web Stories began as AMP Stories, and originally rolled out in 2018. Web Stories aren’t meant to “immerse your readers in fast-loading full-screen experiences.”

According to Google, “Web Stories are best when they tell a full story and aren’t used to “tease” other content.” Paul Bakaus from Google said “one- or two-page teaser for your blog post doesn’t tell a satisfying story to a reader, so Google will do its very best to not show these to users.”

Paul posted this video explaining the change:

Source – Search Engine Land and Google Web Creators

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