Joy Hawkins, a local SEO, has written a post saying that Google has updated the form businesses use to ‘flag a review’ within Google My Business as being inappropriate. There are now more options on the form which offers more options, along a slightly updated workflow.
- Off topic: Review doesn’t pertain to an experience at or with this business
- Spam: Review is from a bot, a fake account, or contains ads and promotions
- Conflict of interest: Review is from someone affiliated with the business or a competitor’s business
- Profanity: Review contains swear words, has sexually explicit language, or details graphic violence or other illegal activity
- Bullying or harassment: Review personally attacks a specific individual
- Discrimination or hate speech: Review has harmful language about an individual or group based on identity
- Personal information: Contains personal information such as address or phone number
Here’s what Joy had to say about what’s changed:
- The descriptions below each option weren’t there before. This is new and extremely helpful as it makes it much easier for a business owner to see which option they should choose. It also gives greater insights into what types of reviews are actually against Google’s guidelines.
- Previously there was only one option called “hateful, violent, or innapropriate”. This has been split up into 3 specific ones: Profanity, bullying or harassment, and discrimination and hate speech.
- The personal information option is new.
- They also have a new page that shows up after you select the violation type which clarifies that it takes 3 business days for Google to review the request. This was something that a lot of people weren’t aware of previously so this messaging makes it much clearer.
The business owner will also be shown a new confirmation screen when submitting the review flag.