As digital professionals all of you know how to bring maximum results to your customers. However, translating an advanced AdWords strategy into language that your customer understands might be a challenge. During this Google Partners Hangout On Air, Daan Suijlen will walk you through how to talk about terms like CTR, CPC and Quality Score in a language your customers will understand. Also, we’ll discuss how you can position a digital strategy to match your clients overall marketing and business goals.
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