Google announced today that they are revamping the reporting available in AdWords for Video.  Even after the revamp, Video campaigns are still going to be isolated from every other AdWords campaigns, but luckily, the changes made to reporting should make things easier for advertisers to gauge performance.

The dashboards are now able to pull in more data from YouTube so advertisers don’t have to keep toggling between AdWords and YouTube analytics to understand how their videos are performing on an organic level, as well as ads.

google-adwords-for-video-youtube-analytics

For more details, you can check out the coverage on Marketing Land.

Original Source by