Recently, Google Search Console Insights reports has launched to anybody who has a verified profile in Search Console. In order to access the reports, you can go to search.google.com/search-console/insights.
Search Console Insights is designed to help site owners better understand their audience. It joins data from both Search Console and Google Analytics in an effort to easily understand content performance.
The data you find in Search Console Insights helps answer questions like:
- What are your best performing pieces of content, and which ones are trending?
- How do people discover your content across the web?
- What do people search for on Google before they visit your content?
- Which article refers users to your website and content?
To access it, here’s a few ways to access it:
- Select Search Console Insights from the top of Search Console’s Overview page.
- Use this link to access it directly.
- In the iOS Google App, select Search Console Insights in the account menu (tap your profile picture). This is coming soon and will also come soon to the Android app.