Maybe some day we’ll be able to customize TV shows on the fly to come out the way we want. A customization that we can do today, though, and one more essential to our businesses, is customizing the way our Google Analytics channels capture traffic.

In this episode of the popular Here’s Why digital marketing video series, Stone Temple’s Mark Traphagen explains why you should perform such customization and shows you how it’s done.

Brought to you by Stone Temple Digital Marketing


Google Analytics Social Channel Is Broken: Here’s How to Fix it…