Did you know that 44% of the economic actives comes from small business? This is why, due to the arrival of COVID-19 earlier this year, it’s important these small businesses need to do what they can to make sure their 2020 holiday season is the best they can make it.

These SMBs really need to show that they can last, but that can be difficult for them considering the issues that many have been facing since March. There is data that shows that there are challenges for both SMBs and marketing providers that they will not only persist, but will even intensify in the coming months.

Is it possible for these SMBs to make it and succeed in 2021? Check out the the post over on Search Engine Land here to see what Greg Sterling thinks on the matter.