Remember when search engines took marketers by storm, and they had to fight to get on top in a digital world? After that came social media, and then mobile and the voice search experience.
Here’s a fun fact for you – as of 2014 we know 55% of teens and 41% of adults use voice search on a daily basis. With so many different digital voice assistants available now, such as Siri, Alexa and Cortana, the number of users who are adopting voice search is only increasing, as well as the technology going into understanding human speech.
Sure, it’s fun to use voice recognition to do your searches quicker and more conveniently, but as a marketer, there has to be some way to be able to capitalize on the growth of Voice Search through your own website, right? Luckily, there is! There are various SEO techniques that marketers should employ so they can enable search engines or other app technologies to easily extract ‘answers’ from your bran’s ecosystem.
In an article by Asim Ahmed, which is found on Search Engine Watch, shows us four different ways that we can capitalize on Voice Search growth on our websites. Check it out below by following the link I’ve provided to learn how!
Search Engine Watch: How To Capitalize On Voice Search And The Death Of The Keyboard