When it comes to online web marketing, one of the toughest parts of the job isn’t exactly what you deal with when you’re behind your computer screen. It can be what happens when you’re dealing with clients. Sometimes, (not all the time though) you’ll run across those clients whose expectations aren’t exactly something that can be considered realistic.
At this point, you’re probably thinking that all the difficulty is going to lie solely with the client. After all, it does feel better when you know you can point the finger at somebody and say it’s all their fault, not yours. But, it seems that it in’t the case. It has more to do the marketing team than the clients.
Stoney deGeyter has written some content that talks about how to overcome the clients expectations of impossible results. In his article, Stoney talks about overcoming the expectation gap, all with a sci-fi twist.
To read up on the full article, check out Stoney’s content by clicking on the following link below: