No matter what kind of business you are, an 80 percent decrease in organic traffic is something you’ll never want to experience.  Unfortunately, an incorrectly done website migration will ignite such a nightmarish scenario.  This can lead to a catastrophe rather than improving your situation.

There are different types of migrations, like changing, merging, or splitting the domains, redesigning the website or moving to a completely different framework.

Trends in web development show that the use of JavaScript has grown in recent years and JavaScript frameworks are becoming ever more popular.  It’s possible that we can expect that more and more websites will utilize JavaScript in the future.

As a consequence, SEOs are going to face the challenge of migrating to JavaScript frameworks.

How do you prepare for a migration of a website built with a static HTML to a JavaScript framework?

[Read the full post on Search Engine Land]

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