The longer you participate in the SEO game, the better chance you’ll have of eventually having to deliver a forecast. Forecasting will always offer you great value in search engine optimization, but what if you’ve never done it before?
In a column on Search Engine Journal, Andreas Voniatis will show us how to get data-driven answers about some potential trends by using Python.
The article will talk about some of the following:
- Pull and plot your data.
- Use automated methods to estimate the best fit model parameters.
- Apply the Augmented Dickey-Fuller method (ADF) to statistically test a time series.
- And more!