Social Media Tool
Our proprietary, HVAC industry social media tool gives you everything. And everything also means unlimited. You’ll get:
- Save hours of time on your social networks
- Increase your engagement, likes and success
- Easily find and post relevant content & videos
- Schedule days or weeks of content in minutes
- Manage your social networks in one place
- HVAC (and factory ad kit) image library
- Full-featured image editor
- Industry news feeds built-in
- Mobile platform
- Save content searches
- Unlimited image uploads
- Unlimited account integrations
Social Media Management
If you need social media for your business, but you don’t have the time or resources, we’ll handle it all for you. You’ll get:
- Incld’s two platforms (typically Facebook & Twitter)
- 2-4 posts per week
- Post mix includes:
- Direct business posts
- Industry info (tips, news, faq’s)
- Feel good posts (i.e. “Happy Friday”, holiday’s, etc.)
- Access to our proprietary social media management tool
- Posts scheduled 2-weeks in advance for your review
- Complete oversight through the management tool
- You may add/change posts as you wish as well
- We adapt posts as we go, based on your feedback and engagement results on your social accounts
- Assistance/training on engagement
- Assistance/training on audience growth
- Access to client portal with real-time data/reports
- Additional services are available if desired (added fees)
We Manage Everything. You Barely Lift a Finger.
#1 - Assign Screen Printing Social Media Expert to Your Account
We will assign one of our social media experts to you, who will be responsible for leading your social media strategy. It will be important for them to learn as much as they can about your business, and for there to be open communication in order to ensure everyone is happy with your campaign progress.
#2 - Learn All About Your Business
By far the most important part of building your social media strategy, is getting to know your business. This may be the only time you need (or want) to get involved; but its incredibly important for our management process. We have a super-cool, streamlined process for you to get us up to speed on all kinds of business information. This process can be done online, entirely on your own time table, or your account manager can set up a call and work through the process with you.
#3 - Social Advertising Strategy Development (if applicable)
Not every business advertises on Facebook. Nor does every business need to. Depending on your needs and goals, we’ll work with you to determine if paid advertising would be valuable for your business. If it is, this is the stage where we’ll plan effective ad campaigns, target conversion goals, and build ad creative to meet these goals.
#4 - Create a Social Strategy and Calendar
Now that we understand your business, we have some intimate details about how to approach your audience, and our posting and advertising (if applicable) needs are known, it’s time to finalize our strategies and get posts scheduled to go live.
#5 - Post, Engage, Analyze, Repeat
We manage your social media marketing activities on a daily basis. We continually create new posts and monitor activities on each platform, engaging with people as appropriate for our campaign goals. You have 24/7 access to Thrive’s HVAC Social Server (management platform) and will always have a 7-day window to review and change any posts we have scheduled. You are also welcome to add posts directly to our platform, should you have something you want to get out to the world right away.
#6 - Reporting and Review
You will have 24/7 access to your custom reporting portal, which gives you all of your marketing data from any campaign you have with Thrive, and allows you to pull or schedule detailed reports whenever you choose. In addition, your account rep will send you weekly or monthly reports (your choice), and will check with you to schedule meetings as you desire (usually bi-weekly or monthly).
FREQUENTLY ASKED QUESTIONS
How will you know what to post?
The first thing we do is gather pertinent information about your business, your brand, audience, and competitors. We’ll then run several posts by you to start to get a feel for how you like them. From there, your rep will become more and more familiar with your business, making ongoing posts more fluent.
Do I provide content to you?
You won’t need to. The more we learn about your business, the more fine-tuned your posts will become. You’re free to send us ideas and thoughts, but you won’t “need” to send us content for regular posting.
How do I know I'll like your posts?
We use our exclusive social scheduling platform, called Thrive Social Server, which we give you complete access to as well. We schedule all posts at least 2 week (14-days) out, which means you always have 14-days to review and request edits to any posts we create.
How much control will I have?
Typically, the goal of our social media campaign is to take it out of your hands so you don’t have to focus on it. But we also give you total control of the whole system. So if at anytime you feel like you want to be involved, you’re more than welcome to be.
Will our audience be "real" people?
Absolutely! Everything we do to grow your audience fits the policies and best practices of each social channel (i.e. Facebook, Pinterest, etc.) and we work regularly to clean and improve your audience so its the best it can be!
How soon will we see results?
It depends on dozens of factors. If your brand is new to social media, it could take a couple months to really start seeing growth and engagement. If you’re well established already, you may see results from our work in just a few days.
How much does it cost?
Our plans start at $299/mo and go up to about $800/mo depending on your needs.
How long is the contract?
Our work is month-to-month with 30-day notice of cancellation (via email is fine). We do offer 15% off with an annual plan, but its not required.
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