Better creatives improve ad relevance and drive more qualified clicks. Better relevance and clickthrough (CTR) lead to higher Quality Scores, which in turn can lead to better positions, lower CPCs, or both. That leads directly to the bottom line: better returns for your ad spend. In this webinar we’ll share best practices on optimizing your search ad creatives.
Improving Search Ad Relevance with Creative Optimization
2017-03-20T20:56:19-08:00 By Scott Davenport|
About the Author: Scott Davenport
Scott Davenport is the content writer and social media man of Thrive Business Marketing in Portland Oregon. Writing about the current events of the SEO world, as well as tips and advice that fellow SEOs could use to improve their own SEO campaigns and shares it for the whole world to see!