Kevin Doory, who works at AutoRevo as the director of SEO, spoke with Barry Schwartz in this video.
Kevin said how he feels that local SEO is more challenging than traditional SEO. You have all the complexities with traditional SEO, as well local SEO factors like proximity, reviews, and more. They briefly talked about Google November local update, where Google added neural matching to local search.
Keven shared tips surrounding Google My Business, specifically how to use Q&A to assist customers and build content.
Follow Keven on Twitter @kevindoory.