Lately, it seems that Google has been increasing the percentage of keywords (not provided). But, they really did a number by increasing that number of keyword(not provided) even higher than before. With such a high number, and the possibility of the keyword (not provided) percentage going even higher, how can a marketer possibly do their job without referral data?
Rand Fishkin from Moz has you covered! How will marketers deal with this change? Watch Mr Fishkin in Whiteboard Tuesday help you out!
Check out the video as well as the written transcription in the following link:
http://moz.com/blog/100-percent-keyword-not-provided-whiteboard-tuesday