If you want to measure the results of your marketing campaigns before they’ve even reached their optimal point, you’ll find all the right information in a new infographic provided by LinkedIn.
According to the information provided in the infographic, it seems that there are quite a few marketers are looking for performance indicators too early in the campaign.
As per LinkedIn:
“77% of marketers are measuring ROI within the first month of their campaign, knowingly trying to “prove ROI in a shorter amount of time than their typical sales cycle., while only 4% of marketers even measure ROI over a six-month period or longer.”
You can read more of LinkedIn’s measurement tips here.