LinkedIn groups can be seen as both good and bad, as there are a number of them that are filled with spam, while others aren’t nearly as bad. Some groups will hardly post anything at all, or post too much, flooding the inbox of its members.
The company has been keeping an eye on how these groups are run, and has decided to try doing something about it. It seems LinkedIn might have chosen to demonstrate how LinkedIn groups should be run. The platform has launched a new group where they will provide community support and guidance for digital marketers.
The refreshed Marketing Partner Community Group focuses on sharing industry knowledge and conversations. Other things it talks about is LinkedIn insights as well how to improve your LinkedIn marketing strategies and techniques.
“The group is designed specifically for marketers who want to take their efforts to the next level. We want to increase the synergy and collaboration between our marketing partners, customers, and internal experts to help everyone involved reach new heights. If you’re interested in getting the most out of LinkedIn for your marketing, and learning how various third-party connections and enhancements can improve your results across a variety of focuses — from content and creative to targeting to lead generation and beyond — this group is for you.”
Source – Social Media Today