rand_fishkinHere’s a good question for everyone who likes debates.  Do you think that Links are losing or gaining value in Google’s algorithm?  Both sides can have valid points, and in the end, we don’t really know which side will eventually prevail.

In this edition of Moz’s Whiteboard Friday, Rand is going to look at both sides of the link value argument and give us some concrete advice to SEOs on how they deal with the link