In today’s post, I’m going to share new data on links as a ranking factor. This report will demonstrate the continuing importance that links play in rankings. In fact, I plan to share data that shows that all that talk of a decline in the importance of links as a ranking factor is grossly exaggerated.
In fact, links remain amazingly powerful. Let’s dig in!
Moz Ranking Factors Study: https://moz.com/search-ranking-factors/correlations
Searchmetrics Ranking Factors Study: http://www.searchmetrics.com/knowledge-base/ranking-factors