These days, because of the broader climate of complaint about low-quality ads and ad blocking, it seems that there is some new labeling in Google Play about apps that utilizes ads.
According to Android Authority, Google Play is going to begin requiring developer disclosures about those apps that are supported by advertising. What this means is that soon, we’ll see an “ad-supported” label that will roll out early next year.
Ultimately, this app is directed at kids, although this new label will take effect across the entire Google Play store. Below is are some examples of the labeling: