How One Person Stopped Worrying About Nofollow And Learned To Love It

There are always going to be things people aren’t going to like in the world of SEO, such as the constant changes that are being made by Google that seem to thwart marketers efforts to rank well on the search engines.  One thing that many people tend to not have much love for is ‘nofollow’.  You put in hours of work on your site, your blog posts, as well as putting in the effort it takes to get another site owner to place a link to one of their pages, just to find out that they placed a nofollow in the link.  Crap!

We know that having a nofollow tied to your link will tell some search engines that that the link should influences your page’s ranking in that search engine.  This can be very frustrating, especially if you’re trying to get more links to your site in the hopes of a higher search engine ranking.  This was the case with Rob.Toledo.  He hated nofollows on his links, just link anybody else.

Rob has found a way to love nofollows.  It’s all in how you look at it.  Just find a different perspective to view the situation from, right?  You can check out what made Rob change his mind about nofollows by following the link below.

Moz Blog: How I Learned To Stop Worrying And Love The Nofollow