Even in heaven there are no short cuts. And so it goes for SEO.

Google gets more complex and sophisticated with each passing year, and yet many still want to believe that there are “magic bullet” hacks or tricks that are simple ways to get higher search rankings.

In this episode of the popular Here’s Why digital marketing video series, Stone Temple’s Eric Enge explains the danger of trying to oversimplify the search ranking algorithms, and outlines what we should be concentrating on instead.

Brought to you by Stone Temple Digital Marketing https://www.stonetemple.com

Resources:
Stop Oversimplifying SEO!: http://searchengineland.com/stop-over…
The Two-Part Ranking Model For SEO: https://moz.com/blog/the-two-part-seo…