It seems there’s always something new and cool coming out to improve on everything. It’s the same thing with websites. One of the newer trends, which began way back in 2011, is parallax scrolling. What is parallax scrolling you ask? For those of you who don’t know, parallax scrolling is a special scrolling technique in graphics that allows background images to move in such a way that it shows the illusion of depth in 2D imaging. Basically, images in a 2D background will move slower than the images in the foreground.
Despite the “cool factor” of parallax scrolling on websites, most sites that utilize this feature aren’t SEO-friendly. There are a number of articles that say parallax scrolling is not an ideal feature to put in your site if you want to rank well in search engines. But not everybody is right. Sure, parallax scrolling can mess up your site for the search engines, but not if you implement it correctly. You can have your cake and eat it too. You just have to know how to apply it.
Carla Dawson has collected some tutorials and real SEO-friendly parallax websites that can help the community learn how to use both techniques together. Carla, in her article on Moz will help clear up some of the confusion in the community on the whole parallax scrolling issues people have in terms of search engines.
To find out how Carla does this, just follow the link below.