Problem: Consumer electronics company preparing go-to market strategy for new Android kids tablet Need to build online exposure and prepare for online and brick and mortar launch Need to tie online efforts to television ads launching 3 weeks prior to shelf date We had been working with client on online brand building of their overall [...]
Medical Supply Online Marketing
Analytics, Ecommerce, PPC, SEO
Problem: Client spending $30k per month on PPC. Conversion rates are high according to analytics Back-end sales numbers and profits do not support analytic data Client keeps allocating more budget to Pay-per-Click because conversion rate is high, but bank account does not reflect these sales. Client also complains of decreased organic rankings and sales over [...]