light bulbAnybody can create content.  But just because you can create content, doesn’t mean that it will always be great content.  But what does it take to create good content?  To make it simple, it takes ideas.  Good ideas.

Unfortunately, there’s more to it than just thinking up an idea and running with it.  There’s a process.  There’s a bit of a science to the idea of ideas.   has a post on Moz entitled “The Science of Great Digital Content Ideas,” and in it, he discusses things such as creativity as a process, brainstorming, the environment in which you create your ideas, tending content, and more.

To check out Simon’s The Science of Great Digital Content, follow the link below to read his full post.

Moz Blog: The Science of Great Digital Content Ideas