For those of you that don’t already know, SEMpdx’s Searchfest moved to a new location this year.  Though the Oregon Zoo was a unique and fun environment for our show, we finally outgrew it.

I am at the event right now, which is being held at the Governor Hotel in Downtown Portland. 

So far, I would rate this as our best SearchFest ever.  Though we have a much larger crowd, and our location gives us a much more professional, maybe even elegant appearance; we are still the same down-to-Earth group we started out with.

Too make sure everyone knows this, we gave all of our speakers a custom Snuggie, and are offering these as prizes and give aways as well.  I bet you can’t name a search organization that has ever given away Snuggies!  Now that is SEMpdx.

Stefan Weitz from Bing - and his SEMpdx Snuggie

So far, I’ve watched a fantastic presentation by Stefan Weitz of Bing, and a great competitive intelligence, look-behind-the-scenes-of-your-competitor, presentation by Spyfu creator Mike Roberts.

Now I’m off to our morning break where we will hear from the folks at the Oregon Humane Society about some of their wonderful pets looking for a new home.  More to come…