On August 14, Shopify launched its new Shopify Chat tool. This consumer-facing native chat function can be implemented on Shopify e-commerce sites at no additional cost.
After the feature is enabled, the chat tool will display on all pages of the merchant’s online store. The feature is compatible with all browsers and operating system.
With the addition of this chat function, Shopify merchants can communicate with their visitors without the adding cost of new technology.
In a survey of more than 1,000 online shoppers by Drift and SurveyMonkey , the top priority of shoppers is the ability to quickly communicate with a brand when there is a customer service issue. Being able to quickly resolve issues and answer questions for e-commerce sites can be the determining factor of whether or not a site visitor completes a transaction.
Shopify Chat is integrating with the company’s mobile messaging app for merchants, Shopify Ping, which already integrates with Facebook Messenger and Apple Business Chat. Merchants can chat with customers across these platforms, including their own websites, all from a single interface.