In response to the creator community, Snapchat will allow user to display their subscribers counts on their public profiles.

Of course, the ability to do so will be totally optional, as you can see by the tweet above.

Originally, Snapchat’s thought process was to be a sort of “antidote,” to the likes of Twitter and Facebook, who wanted to put more emphasis on reach and audience. Snapchat’s goal was to be a bit more intimate that the other platforms.

“We’ve listened to feedback from our creator community and many of them expressed interest in having the option to show that their community on Snapchat is growing. So, starting today, we are giving creators the option to make subscriber counts visible on their public profiles. We understand not every creator wants to have public metrics visible to their fans, therefore, creators can choose to toggle this metric on and off as needed in their settings.”

Source – Social Media Today