With COVID-19 still a pretty significant situation in our lives, many businesses are doing their best trying to keep their revenue up any way they can. There are those who are taking the channels they have and really ramping them up, while others are doing what ever they can in a desperate attempt in order to make their numbers.
But if a company goes too far, that’s when problems can arise. What happens if it begins bombarding users with too many emails, in the hopes that you will buy something from them?
Ryan Phelan tells his story of what happens when your email practices might go over ethical boundries, assuming that permission hasn’t been given by the customers.
Check out the post here at Marketing Land