Have you ever suspected that you were hit with an algorithmic penalty from Google?  Or are you unclear on why you’re losing rankings?  If either of these things have happened to you, it may be a good idea to do something about.  And what exactly would that be?  You should probably preform a backlink profile […]

We have yet another video from Google Webmaster, again featuring Matt Cutts, the head of Google’s search spam.  In the video, he answers the question, “Google changed the search engine market in the ’90s by evaluating a website’s backlinks instead of just the content, like others did. Updates like Panda and Penguin show a shift […]

There is always a ying and yang to everything, a good and a bad.  This is certainly the case with links.  We all know that there are great, high quality links that everybody can benefit from, but then there are those links that aren’t so great.  There are those links that are low-quality, and just….not […]

Today, it was announced by Google that the link data found within Google Webmaster Tools is much broader, and has more diverse cross-section of links. In short, this means that instead of showing you links in alphabetical order, Google will show you sample links “uniformly from the full spectrum of backlinks rather than alphabetically.”  This means that the […]

Have you wondered how your competitors are getting a strategic advantage over others? One of the best ways you can overtake them is to take a look at your backlinks. Required skill: Pivot Tables Take a look at this video walkthrough if you do not know how to use pivot tables. This video will be […]