One of the most fundamental building blocks of SEO is the structure of domain names and URLs.  Because they can be a crucial aspect of SEO and a good website, it’s important that the topic of best practices for structuring URLs gets covered. When a search engine analyzes a website, what’s the first thing that they look at? …

Rand’s List Of SEO Best Practices For Structured URLs Read More »

In this episode of Google Partners Google Agency Development Manager, Meghan Li and Marketing Director, Marc Weisinger, from Elite SEM will discuss key things to look at in selecting a good agency partner and best practices in optimizing mobile and shopping campaigns. Elite SEM has been voted as the best US search agency at the US Search …

Google Partners – Mobile and Shopping Best Practices Read More »

In this episode of Google Partners, learn some best practices for the holiday season and beyond for getting your business information on Google using Google My Business. If you haven’t already, get started first at

In this edition of Google Partners video, what will be discused?  Well, best practices for lead generation as they relate to Home Improvement Businesses, of course! Some of the questions that will be answer are: -How important has Google become for remodelers and home improvement businesses across the country? -What are some of the best practices that home improvement …

Google Partners – Ask an Agency series – Lead Generation: Best Practices for Home Improvement Businesses Read More »

I’ve written posts here on Thrive, and I know that a decent number of these posts I’ve mentioned how mobile is on the rise and that as an marketer, you shouldn’t ignore it’s presence in this industry as a viable source of consumer outreach.  After all, smartphone users worldwide will total 1.75 billion in 2014. …

10 Best Practices for Mobile Optimized Websites Read More »

Google Webmasters presents another episode from their YouTube channel!  I’m sure there’s a number of you who missed their #io14 presentation, so what the folks did at Google Webmasters created a streamed live hangout at the office and discussed SEO tips on improving your site’s appearance in search results. The 3 topics they covered were: 1. Mobile …

Google Webmasters: Best Practices And Common Mistakes In SEO Read More »

In the ever changing world of Google, at the end of August, Shopping Campaigns will become the default campaign type for running Product Listing Ads.  Because of this, Google has issued a best practices whitepaper to help marketers make the transition. What sort of information will you find on the paper?  The points that Google …

Google Issues Best Practices For Shopping Campaigns Ahead Of This Summer’s Big Transition Read More »

If you know anything about SEO, you know that as a general rule of thumb, you should be doing what you can to follow SEO best practices.  We know that best practices is a guideline of rules that have been shown to get the best results out of a website and its pages. Think of …

Breaking the SEO Rules: When Not to Follow Best Practices – Whiteboard Friday Read More »

These days, we are a people of the mobile era.  We take our devices anywhere we go, because we can.  We take them out on walks, to our friends and family’s homes, and of course, to the  stores.  I personally have used my smartphone on more than one occasion to check out things like pricing and …

#AskTheExpert: Mobile best practices on Google Shopping and Product Listing Ads Read More »

Before we get things started, we should probably define the term ‘content curation’ so we can all make sure we are on the same page.  Basically, a content curator’s job is to collect blog posts, videos, images and anything else that is related to the niche that they are working under.  It’s just like you’d …

The Spotlight on the Content Curation: Best Practices, Tools and How to Do It Right Read More »