In this episode of Google+ Your Business: No matter the size of your business, having a strong brand is a powerful way to stand out amongst the competition and build long-lasting relationships with your customers. Join our live Hangout on Air with Lauren Zirilli, the Director of Global Brand Strategy at +Vistaprint, a company that helps […]

So you love a particular brand because of the products and services that it provides.  We all have at least one of those brands that love, but sometimes, it’s nice to see those brands being more…human.  I’ve seen plenty of brand commercials, online ads and the like that just don’t seem to have a very personal […]

For a while, YouTube has been a great place for brands to make their mark in their video marketing campaigns.  After all, what better place to put all your videos, commercials and whatnot than on a popular video streaming service like YouTube?  But according to Socialbakers, a social media analytics provider, more and more brands are […]

As a business, if you can manage to make a connection with the consumer, there’s a very special something that happens. Instead of it being just a fleeting impact, you can manage to create a connection between you, your brand, and your customers that will provide A foundation for long-term efficacy, loyalty as well as […]

In this episode of Google Partners, we are going to start thinking about branding.  In this Live Hangout on Air,we will learn about one company’s approach to building great brands by sharing tips and insights on discovering your brand’s core values, connecting with your audience, and closing the gap between authenticity and effectiveness.

Are you an artist?  There are a lot of people out there who are highly skilled at creating works of art, but yet, despite their skill, aren’t succeeding, even with all of technology and tools they have at their disposal.  There’s got to be a way for an artist to get his or her hard […]

An important aspect of SEO these days has been social media.  Social media has gained traction as of late as a platform for getting your message across regards to your business goings on.  Effective and local social media marketing can be a real time consumer. When trying to engage in a local social marketing marketing […]