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Tag: Google Partners

Google Partners – Ask an Agency series – Building a Successful Agency

In this episode of Google Partners, check out this Q&A with Johnathan Dane and Jake Baadsgaard from Disruptive Advertising on how to build a successful agency. Topics include how to hire the right employees, onboard the ideal clients, and build a successful agency culture.

Google Partners – Win the Digital Shelf with Google Shopping

The Google Shopping team is back! In this episode of Google Partners, we will join them for a Hangout On Air to discuss campaign strategies for the busiest shopping season of the year. We’ll talk about establishing a strategy for the greatest benefit during peak times.

Google Partners – Ask an Agency series – Lead Generation: Best Practices for Home Improvement Businesses

In this edition of Google Partners video, what will be discused?  Well, best practices for lead generation as they relate to Home Improvement Businesses, of course! Some of the questions that will be answer are: -How important has Google become for remodelers and home improvement businesses across the country? -What are some of the best practices that home improvement […]

Google Partners – Building And Managing Successful YouTube Video Ad Campaigns For Your Clients

In this episode of Google Partners, we will watch the 3rd session in the YouTube Video Ad Series.  In this video, YouTube experts will discuss the best practices in building YouTube Video campaigns within the AdWords account and how best to optimize these campaigns to ensure optimal performance.

Google Partners – AdWords for App Promotion

In this episode of Google Partners, which aired on Thursday, 10/9 at 11:00 AM, we will watch PT, Belinda Langner, Lawrence Kim and Nicky Rettke, product managers for Mobile Search, Display and YouTube advertising lead us through a webinar that shows how AdWords can be used to promote your app. For this Google Partners HOA, Antony Ho, […]

Google Partners – Ask An Agency: From Lead Generation To Client Generation For Real Estate

In this fifteen minute Google Partners chat with BoomTown, you will dive into the real estate vertical and learn about three different issues: -How online has changed the way that consumers buy houses -Trends and best practices for brokers and agents to incorporate into their client interactions -Marketing resources  

Google Partners – Become a More Efficient Agency With AdWords Automations

Frederick Vallaeys, Google’s Former AdWords Evangelist has his own ideas for making AdWords account management more efficient using free tools from Google and shares them with us in today’s Google Partners video! In this video, he will discuss how Automated Rules, Bid Strategies and AdWords MCC Scripts can streamline any agency’s operations. You’ll come away from this […]

Ask an Agency: The Importance of Campaign Structure

In this episode of Google Partners,  we will learn about the primary elements which make up a successful Google Shopping Campaign, with an emphasis on campaign structure. Some of the questions it will address are: – How have retail customers adapted to Google Shopping Campaigns from the traditional PLA model?– What are the primary elements for a […]

Google Partners – Getting A Head Start With Product Data On Google Shopping

In this Google Partners video, we will join Nicole Premo from the Google Shopping team as she walks the Partners through configuring your campaigns for seasonal sales. In this Hangout she’ll cover what Partners should be doing to prepare product data, how to talk to clients to suggest campaign changes, and discuss some upcoming betas which can […]

Google Partners – Refresher Hangout: Advanced Display Exam

The Advanced Display exam is a big step in getting certified in AdWords.  It’s a pretty important step in knowing your stuff.  In this episode of Google Partners, AdWords Evangelist Fred Vallaeys will be hosting a review session covering the major topics of the exam.