Ever since the release of the Pigeon update, things were changed for the worst or better, depending on the kind of website owner/operator you were.  Ever since Pigeon, content became more of a focal of site owners, instead of keyword stuffing. In cases like this, the value of the content itself has become a bigger …

Google Researchers Introduce System To Rank Web Pages On Facts, Not Links Read More »

In the business of SEO and online marketing, every’s goal is to ultimately get as many links to their target site as possible.  But any SEO worth his or her salt would give you a very stern warning.  Link building while a necessary thing, can be quite dangerous, especially if you’re doing it wrong and …

5 Techniques To Safely Get Links In 2015 Read More »

As somebody who’s trying to market a site to the masses, one of the tricks that marketers would be to use link building.  With link building, you’re trying to get a “network” of external pages to link to one of your own pages found on your website.  But as a marketer working on getting a …

To Create Useful Links, Think Like A User, Not A Content Producer Read More »

When you work hard to get your website up, an article written for your blog, or a set of new products up on your online shop, naturally, you want people to link to your site or page.  After all, you have something awesome to share with others, right?  But after a few days, which turn …

The Real Reason No One Wants To Link To You Read More »

I have a riddle for you all this Friday! What do you get when you cross the moving of a webpage up in rankings by pointing links to it with the removal of those links after the ranking changed happened? Don’t know the answer?  It’s a phenomena called “link echoes”!  Actually, I know that isn’t …

Link Echoes (a.k.a. Link Ghosts): Why Rankings Remain Even After Links Disappear – Whiteboard Friday Read More »

When it comes to Google and they’re algorithms and penalties, nobody is immune to them.  Ironically, a warning was sent to Scott Wyden, who is a Moz contributor, via his Google Webmaster Tools.  What was the violation?  Links.  This is part of where the irony comes in. One of the links that Google mentioned within the …

Dear Google, Links from YouMoz Don’t Violate Your Quality Guidelines Read More »

When you create a website, it’s always a good idea to stick with the same page link and link format.  It’s not a very smart idea to always change links for a couple reasons.  The biggest reason is that Google doesn’t much like or trust it when a link to a site or page (or …

Changing Existing Links: Perfectly Normal — Except When It Isn’t Read More »

Are you into your mobile apps?  Are you into your music?  Google has introduced the ability for users to search for musicians on Android devices, which will then have apps with the desired information open up, instead of a mobile web page. At this point, this new feature has been integrated into Google Search, and will …

NEW: Google Links To Apps Not Pages, When Searching For Musicians On Android Read More »

SEO is such a crazy business.  It’s one of those industries that can change at the drop of a hat with the constant updates to the search engines (such as Google always changing and updating their search algorithms), which can, over time, change what best practices are in, and what best practices aren’t quite so effective …

This Black-hat Tactic Could Make You Lose Your Good, Hard-Earned Links Read More »

According to a Wikipedia definition, “nofollow is a value that can be assigned to the rel attribute of an HTML a element to instruct some search engines that a hyperlink should not influence the link target’s ranking in the search engine’s index.”  From the client side of things, when you first look at nofollow, it seems that …

The Hidden Power of Nofollow Links Read More »