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Tag: social

In-App Social & Contact Data – New in Open Site Explorer

There is something new that can be found inside Moz’s Open Site Explorer and it’s an exciting one too.  Yesterday, Moz’s own, Rand Fishkin announced the launch of a new feature for their Open Site Explorer, In-App Social and Contact Data! In launch of this new feature, you’ll be able to see the social or email accounts that have […]

Facebook To Launch “Work”, The Social Solution For Company Communication

It is being reported by TechCrunch that Facebook’s “Work” is coming out today for iOS and Android.  Based on the report, a version of Work should also be available on the main site according to the report. The “Work” project was first learned about back in November, and was known by the nickname, “Facebook@Work”.  The goal of “Work” […]

Pantene Turns Product Protest Into Marketing Win

What happens when you are selling a product that a high percentage of people in a particular region use, and are happy with, and then you take it away due to a regional lineup change?  You get some pretty ticked off people, that’s what.  But when this happens, is it possible to take something like this […]

Social Best Practices With SmallBizLady Melinda Emerson – Get Your Business Online Week

In this episode of Google+ Your Business, Whitney Lemon interviews the SmallBzLady, Melinda Emerson about social media best practices.

Selling Search & Social To The CEO: Measure Business Outcomes

In the world of business, it’s pretty difficult to make a sale to the CEO of a business when it come to marketing your product or service to them.  To that CEO, understandably, it’s a pretty hard decision to make.    How will their investment impact the ROI?  How big is the chance that they […]

Hashtag Search Is Released By Google, And Search Results Page Display Google+ Posts

According to Zaheed Sabur of Google, a brand new release this morning of another Google feature was unveiled.  By searching Google for a hashtag, you may end up getting Google+posts that use that hastag that is displayed on the right of the normal search results. At this point, the new feature will only be available […]

Topsy Becomes Definitive Twitter Search Engine

It has been announced that Topsy, the social search and analytics provider, is allowing users to search its index for every single tweet that has been published since inception of Twitter in 2006. This tool is very useful, making a possible acquisition target for Twitter. According to Topsy, since Twitter’s creation in 2006, there are […]

2013 Search Engine Ranking Factors

Every couple of years, Moz.com does a study about Ranking Factors meant to determine which attributes of pages and sites have the strongest connection with high Google ranking.  There are two parts of the survey.  The first part consists of a survey of professional SEOs, and the second is a large correlation study. Some of […]

Influencing Social Awesomizers with Personalized Content

Ever since social media popped up on to the scene, businesses have been trying to find a successful way to utilize its power of influencers, the “awesomizers”, who have a significant following have a have a respectable voice in each of their industries.  By having a mere mention from the right influencer could take your […]