Twitter Has Allowed Frequency Capping For All Campaign Types
By Scott Davenport | | Twitter | Campaign Types, Frequency Capping, Twitter
Advertisers are now able to control the number of times ads are displayed to users with campaign frequency caps. By default, the feature is available in ad group details for: Reach Engagement Video Views Pre-Roll According to Twitter, this is why it matters: Maximize audience reach: Frequency caps allow you to maximize reach by redistributing …
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